Joyce Peñas Pilarsky takes to the Catwalk in Support of Ethical Luxury during London Fashion Week

Filipino Fashion Designer and the Queen of Philippine Eco-Couture Joyce Peñas Pilarsky is set to unveil her eco-friendly collections in support of Ethical Luxury during London Fashion Week

“I am excited to showcase my work at Ecoluxe London catwalk during the London Fashion Week. I want to show the world that our Philippine eco-fabrics can be worn beautifully, you can be fabulous wearing it and of course very friendly to our skin and our environment. My collection brings a lot of happiness; every piece has an intricate design with embroideries, sequence, semi precious stones, crystals and pearls. Mostly hand sewn and made with a lot of passion and love. My unique and high fashion dresses and accessories are inspired by the beauty of nature which offers a variety of looks. I wanted to emphasize the magnificence of the materials used which includes: Abaca, Inabel Iloco, Pineapple Fiber, natural stones, black stones, crystals, agate stones, murano glass, mamay shells and wood beads. These elegant and timeless collections can be worn for any special occasions, for offices, special gifts or for just everyday. It’s time to get back to the roots of the earth with these natural, organic looks. I want to encourage everyone to show your love to our mother earth by simply wearing pieces inspired by the natural world.” – (Joyce Pilarsky – Fashion Designer)

For its 8th edition, Ecoluxe London teams up with award-winning prison charity and social enterprise Fine Cell Work for the first ever sustainable luxury fashion show during London Fashion Week, with an online silent auction to raise funds, including donations from Stella McCartney, Margaret Howell and Chloe in support of Fine Cell Work that will be embellished by its embroiderers to create unique pieces and a drinks reception.

On 17th February 2014, 19.00 in Kingsway Hall, 66 Great Queen Street, Covent Garden.

Fashion is a new departure for the Fine Cell Work embroiderers who are more familiar with embroidering intricate patterns for cushions and interior accessories to the highest standards. For Autumn/ Winter 2014 Fine Cell Work will be promoting their SWAG bag collection.

“We are so excited about the show. We have incredible brands from all over the world this season; we are also hugely proud to be able to showcase the prisoners’ embroidery work. This is a wonderful opportunity to promote an amazing charity” (Stamo, co-founder of Ecoluxe London).

Silent Auction details: 5th-28th February 2014.

Ecoluxe London, launched by Miriam González Durántez – in September 2010, is a not-for-profit organization supporting and promoting luxury with an ethos with their main event a biannual showcase during London Fashion Week.

Created by ethical designers for ethical designers, Ecoluxe London is open to press and fashion buyers who are looking for high quality and exclusive brands with a conscience. The show is supported by the Mayor of London (

Olswang is a pioneering law firm with a distinctive approach to business and an engaging culture. Olswang has established a commanding reputation for changing the face of business in a wide range of other industries,and advises many fashion designers and brands. Headquartered in London, Olswang has an international presence spanning Belgium, France, Germany, Spain, the UK and Singapore. (

About Joyce Peñas Pilarsky

Joyce awarded Ms. MWI International Ambassador 2013. Philippine’s Best Dressed “Style Icon” 2013.

A Filipino couture designer based in Germany awarded most outstanding Filipino artist in Baden Wurttemberg, Germany. Known for her paintings, ceramics, hosting, singing, book author, model, beauty queen and now jewelry and fashion designer.

She is making a new trend in Couture and fashion accessories by creating daring jewelries and cocktail dresses and gowns that is truly special and has a unique style. She wanted to promote Filipino fabrics such as Abaca, Inabel Iloco, Pineapple Fiber.

Contact details:

Ecoluxe London:
Mob: 07765292990

Joyce Penas Pilarsky

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